The Holy Grail of Modern Marketing: Using a Customer Data Platform to Enhance the Customer Experience

Wouldn’t it be great if you could … Send a customer, who has not purchased from you in 10 days, and is close to one of your restaurants, a push notification and invite them to stop in? Suppress any digital advertising displayed to your existing customers in order to [...]

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The Hazards of Poor Service in Customer Experience We’ve all had that moment when we’ve become so frustrated with the customer service of a company that we throw up our hands in disgust. It usually leads to us vowing to disown the company in question. Customer experience is one of, [...]